Sustainability is a commitment on the part of a seafood business, no matter where they operate in the supply chain, to make broader purchasing decisions. Beyond species, quality, and price, acting sustainably requires that the following considerations must be taken into account when purchasing or sourcing seafood:

• Health and vitality of the stock
• Environmental impact of the harvesting or farming method
• Social impact of the fishery on the local community

The first step in sustainability is commitment. North Atlantic Inc. buyers are committed to including the three elements listed above, when making purchasing decisions. The future of wild capture fisheries is reliant on our ability to help create sustainable fisheries today. We recognize that by purchasing sustainable products, we are economically supporting the fisheries and farms acting sustainably.

It is North Atlantic, Inc.'s belief that supporting the efforts
to create and certify sustainable fisheries is good business,
as it ensures renewable resources for our company's future growth.

North Atlantic, Inc. recognizes that seafood sustainability is a work-in-progress. There is a long list of steps that must be taken to preserve wild fish stocks as well as to reduce the impact of farmed species for every fishery worldwide. Many of the steps are, as of yet, unknown, and much of the science is incomplete.

To help keep North Atlantic, Inc. informed of developments in seafood sustainability, we have aligned ourselves with the Gulf of Maine Research Institute (GMRI) based in Portland, ME. Our involvement with GMRI provides us with continual un-biased data relating to fish stocks worldwide which helps us make reliably informed purchasing decisions.